The 5 C's, cut

The Spark of Confidence

Cut

The cut of a Diamond is the only property, which is totally dependent on man. Cut refers not only to the shape and style of the diamond, but its proportions, symmetry, and finish or make. Proportions and angles influence the internal reflection of light as well as the dispersion of light leaving the diamond. This determines the brilliance and fire (brightness and sparkle) of the diamond, and ultimately it's perceived beauty.

Cut therefore, is actually one of the most important aspects to consider when choosing your diamond. A diamond can be cut for maximum weight recovery or maximum brilliance and beauty. Invariably one is traded of at the expense of the other. Although poor makes sell at a discount in the trade, realistically the unsuspecting retail customer will pay the same price regardless of make.

For Round brilliants there are several so called optimum cuts all with slightly different proportions. These are based on scientific formulas to maximize the return of light from the diamond. Ultimately taste and preference for the overall appearance determine the buyer's choice.

latest news

Thursday 18 May, 2017

DE BEERS TAPS INTO POLISHED DIAMONDS MARKET WITH FIRST-TIME AUCTION

Anglo American’s De Beers, the world’s largest rough diamond producer by value, has decided to begin selling its own polished diamonds in auctions for the first time in its history.

Wednesday 17 May, 2017

SOTHEBY'S SELLS THE APOLLO AND ARTEMIS DIAMONDS FOR £44.9 MILLION

Wednesday 10 May, 2017

US WOBBLE TAKES SHINE OFF PANDORA SALES

Pandora reported strong growth in the first quarter, but US store closures and sluggish mall traffic dented its performance stateside.

Sunday 7 May, 2017

IMPORTANT ADVICE ON HOW TO SELL YOUR DIAMONDS

If you are you considering selling your diamond, but feel as though you have no idea how or where to begin with the process?

Thursday 4 May, 2017

GEM DIAMONDS RECOVERS 80 CARAT ROUGH DIAMOND

Another D colour Type II diamond weighing 80 carats has been recovered.

Wednesday 3 May, 2017

THIS BLUE DIAMOND IS NATURAL—AND ALSO SYNTHETIC

The good news is, from everything we know, all lab-grown diamonds are detectable, and the detection devices are getting better and (somewhat) cheaper.

Tuesday 25 April, 2017

CHRISTIE’S TO OFFER 92CT. PENDANT

A 92.15 carat diamond pendant worth up to $20 million will lead Christie’s Magnificent Jewels auction in Geneva next month.